First Signia by Hilton to Open in Orlando This Summer

By Kurt Stolz on 24 May 2021
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Hilton Worldwide will reflag the Hilton Orlando Bonnet Creek as the Signia by Hilton Orlando Bonnet Creek, the company said in a statement.

The new hotel will open its doors to guests in the summer.

Bonnet Creek Resort is a 70-acre (28 hectare) development adjacent to the southeast corner of Orlando’s Walt Disney World.  It is bordered on three sides by land owned by Disney, however. The resort is surrounded by the Bonnet Creek nature preserve, named after Bonnet Creek which runs through it.

The development features a cluster of hotels including the Waldorf Astoria Orlando, the JW Marriott Bonnet Creek Orlando Resort and Spa, and two Wyndham properties in addition to the Hilton.  The Hilton and Waldorf Astoria hotels are joined by a 250,000-square-foot (23,000-square-meter) convention center.

The property’s lobby will feature a design to connect guests to local culture and serve as a social hub.  Meanwhile, the hotel’s designers will “create [meeting] spaces that are unique and have a story to them,” Jon Witter, the hotelier’s chief customer officer at the time of the brand’s launch, told Frequent Business Traveler in an interview.

The brand’s guest rooms will feature a modern décor and guests will be able to control lighting and temperature in the rooms via the Hilton Honors app.  Eventually, guests will be able to perform similar actions in meeting spaces as well.

The name “Signia” is a play on the word “insignia” and is meant to convey “signature,” indicating a company’s flagship product.

Dining options for Signia guests will include a bar and lobby that serve to connect guests to the city they are in, as well as a restaurant that will be “chef-driven.”

Meanwhile, developers of the Signia by Hilton Atlanta held a groundbreaking ceremony last week at Georgia World Congress Center. The 975-key property will open in 2021.

(Photo: Accura Media Group)

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