Starwood

Marriott Faces $124 Million Fine in the U.K. Over Starwood Data Breach

Marriott Faces $124 Million Fine in the U.K. Over Starwood Data Breach

Marriott International said Tuesday that it faces a £99.3 million ($124 million) fine from the U.K. Information Commissioner’s Office as a result of the 2018 breach of its Starwood reservations database.
The hotelier will contest the penalty from the ICO, saying it will “respond and vigorously defend its position.”
The ICO is planning to fine the hotel chain under a new privacy rule known as the General Data Protection Regulation, or GDPR, …

American Airlines, Hyatt Hotels Announce Reciprocal Rewards Program

American Airlines, Hyatt Hotels Announce Reciprocal Rewards Program

American Airlines and Hyatt Hotels announced a reciprocal rewards program that will allow members of one company’s loyalty program to earn rewards simultaneously with the other.
The program, which was unnamed at the time of publication, is reminiscent of Crossover Rewards, the program that Delta Air Lines and Starwood Hotels and Resorts announced in February 2013.
The program’s benefits vary according to the elite level that the individual member has. American Airlines …

Marriott Bonvoy is the New Name of the Hotelier’s Loyalty Program

Marriott Bonvoy is the New Name of the Hotelier’s Loyalty Program

Marriott International revealed the new name of its guest loyalty program, five months after having combined all three of its loyalty brands—Marriott Rewards, The Ritz-Carlton Rewards, and Starwood Preferred Guest or SPG.
The new program will be called Marriott Bonvoy and it will officially launch on February 13.
While there are no further changes to the program, there are two new elite status tier names.
Marriott Bonvoy Titanium Elite will replace Platinum Premier …

Marriott Admits 5 Million Guest Passport Numbers Taken by Hackers Were Not Encrypted

Marriott Admits 5 Million Guest Passport Numbers Taken by Hackers Were Not Encrypted

Marriott International said on Friday that fewer members of its Starwood guest loyalty program were affected in a massive data breach than initially feared but conceded that it had not encrypted the passport numbers for over five million people.
Experts believe that the attack on Starwood’s systems were undertaken by Chinese intelligence agencies.
In November, Marriott reported that one of its reservations systems had been hacked, compromising the personal details of up …

Marriott Reports Breach of Starwood Reservations System, 500 Million Accounts Impacted

Marriott Reports Breach of Starwood Reservations System, 500 Million Accounts Impacted

Marriott International said Friday that one of its reservations systems had been hacked, compromising the personal details of up to 500 million guests.
The computerized reservations system used by Starwood, which merged with Marriott in 2016, was accessed by an unauthorized third party. That party may have had access to guest names, addresses, phone numbers, e-mail addresses, passport numbers, and additional travel information.
Marriott said Friday that the information that was compromised …

Dust Begins to Settle in Marriott-Starwood Loyalty Program IT Merger

The monumental task of combining billions of data points for the 110 million members of Marriott International’s three guest loyalty programs into a unified platform was fraught with peril but, after the main integration work was completed over the weekend, things are beginning to settle down.
With perhaps one keystroke but thousands of man hours of work, Marriott combined Starwood Preferred Guests, Ritz-Carlton Rewards, and Marriott Rewards into one, as-of-yet unnamed, …

Marriott Updates SPG, Ritz-Carlton, Marriott Rewards Apps with Launch of New Unified Guest Loyalty Program

Marriott Updates SPG, Ritz-Carlton, Marriott Rewards Apps with Launch of New Unified Guest Loyalty Program

Marriott International introduced version 8.0 of its three apps, Starwood Preferred Guest, Marriott Rewards, and Ritz-Carlton Hotels.
The new apps launched on Sunday in conjunction with the debut of the hotel chain’s new and as of yet unnamed unified guest loyalty program.
All three apps allow the member to book stays at over 6,500 hotels under the Marriott umbrella; previously, each app could only be used to book with its own brand.
All three …