Southwest Tries to Boost Travel Amidst the Coronavirus Pandemic with One-Month Fare Sale

By Anna Breuer on 12 May 2020
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Promising elevated levels of cleaning and enhanced social distancing, Southwest Airlines announced a month-long sale on airfares effective Tuesday.

“We’re all eager to move again in a new chapter that feels more familiar,” said Ryan Green, the airline’s chief marketing officer in a statement.

The airline is offering fares between $49 and $99 for one-way flights to many U.S. destinations. Examples include a $99 fare for travel between Dallas and New York City, a $79 fare between Nashville and Philadelphia, and a $49 fare between Los Angeles and Salt Lake City.

The airline is also promising that traveler interaction with the airline will be contact-free throughout a trip.

Members of the airline’s Rapid Rewards frequent-flyer program will earn double points through the end of August and business travelers will receive a 20% discount on Anytime and Business Select fares when booked through the airline’s business-travel portal.

(Photo: Accura Media Group)

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