Sichuan Airlines Adopts Baby Panda as Brand Ambassador

Sichuan Airlines announced the adoption of a baby panda that will become the official ambassador of the airline’s Panda Route flight expansion program.

The female panda, named 3U and nicknamed YouYou, was born on July 15, 2017.

Youyou is one of eight pandas depicted on the livery of an Airbus A350 that will fly the Chengdu-Beijing route in August and other new routes in the future.

The indigenous population of giant pandas are such an intrinsic part of the local culture in Chengdu that residents are said to be living “the panda life,” a less stressful lifestyle than found in other Chinese cities.

The adoption was made in concert with the Chengdu Research Base of Giant Panda Breeding to support its mission of developing “Panda Culture.

(Photo: Accura Media Group)