FBT Survey: Business Travel Set to Increase in 2015
Business travelers report they will be on the road more often in 2015 than last year, according to a new Frequent Business Traveler research report.
Almost half of business travelers surveyed said they plan on taking more trips in 2015 as compared to 2014, while a similar number said they anticipate taking more trips in 2015 than they did two years ago in 2013. The number of travelers who say they will take fewer trips in 2015 is correspondingly down.
The survey was conducted by Frequent Business Traveler in association with FlyerTalk, the world’s largest online travel community, during the last quarter of 2014, and garnered responses from over 1,700 respondents.
This translates into a rather significant increase given a business traveler population in the United States that takes over 450 million domestic trips a year.
Loyalty to both airlines and hotels remains largely unchanged over the past three years. In the most recent survey, 75.3% of travelers say they prefer to stay at a particular brand of hotel, an increase of 2.7 percentage points over last year. The number of travelers who prefer to fly with a particular airline or alliance, 92%, remains statistically unchanged over the course of the survey.
Wellness remains top of mind as fitness-focused travelers continue to comprise a significant number of business travelers. Over 40% say they work out while on the road. More importantly, almost two in ten travelers say that the quality and/or size of a hotel’s gym or fitness facility influence their choice of a hotel when planning trips.