Alaska Airlines Reports March Traffic Up, Load Factor Down

By Karin Sun on 3 April 2014
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An Alaska Airlines jet in Seattle

An Alaska Airlines jet in Seattle

Alaska Air Group announced operational results for March 2014 for Alaska Airlines as well as for Horizon Air.

Alaska Airlines reported 2.690 billion available seat miles, or ASMs, for March, a 4.6% increase from 2.570 billion in March 2013.  Horizon Air reported 234 million ASMs, a 2.6% increase over last year’s 228 million. Combined, the two airlines had 2.994 billion ASMs, a year-over-year increase of 5.4%.

Alaska Airlines’ system traffic, expressed in revenue passenger miles, or RPMs, increased by 4% year-over-year, up to 2.360 billion RPMs from 2.270 billion in March of 2013.  Horizon Air saw an increase of 1.6%, up from 184 million to 187 million RPMs. Combined, total system traffic for the two airlines was 2.607 billion RPMs, up 4.7% year-over-year increase from 2.491 billion.

While these numbers were up, Alaska’s load factor decreased 0.6 percentage points, down to 87.7% from 88.3% year-over-year. Horizon Air also experienced a year-over-year decrease in its load factor, down 1 percentage point to 79.9% from 80.9%. Together, the airlines saw a 0.6 percentage point decrease, down to 87.1% from last year’s 87.7%.

(Photo: Accura Media Group)


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