Singapore Airlines to Debut New Interiors Created by BMW Group DesignworksUSA

By Jesse Sokolow on 9 July 2013
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Singapore's new first-class suite

Singapore’s new first-class suite

Singapore Airlines announced it will debut its new first-class cabin on select Boeing 777-300ER flights from Singapore to London this September.  The cabin designs are being created by BMW Group DesignworksUSA.

Singapore’s goals in creating the new suites were to raise the level of luxury, provide greater privacy, and increase the amount of individual storage space.  It also wanted to “pamper” its passengers by creating an isolated island for each one.  To accomplish this, the suite’s outer walls have been extended.  BMW Group DesignworksUSA said that they “embrace the passenger like a protective arm.”

The new first-class cabins will have lie-flat seats in a lounge-like suite.  The seats will be 35” wide, and will be able to expand into an 82” bed, up from 80” in the previous-generation first-class product.

Seats in first class will also have an ergonomically sculpted cushion, as well as improved adjustable headrests.  There will also be new padded headboards and an additional mattress layer.

The suites’ interiors will feature modern shades of brown, while the outside will have cooler grey and metallic tones.  The seats will be lined with high-quality leather, and the upholstery will incorporate a new covering technique that will allow it to remain smooth after many hours of use.

The suites will also have several colorful personal storage cubbies in the front entertainment area and the suite’s table is fully integrated into the front of the seating area and extends without the use of a folding mechanism.

The first-class suites will also feature new 24-inch LCD screens, with video touch-screen handsets as well as USB and HDMI ports.

Accura News

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